growth-vector:

Pricing

You pay for performance, not a monthly plan

Growth-Vector prices every campaign dynamically through a real-time auction. Set your goal and your bid strategy, and you're billed on cost-per-click or cost-per-mille as impressions and clicks are delivered — no fixed fee, no long-term contract.

No monthly platform feeCPC or CPM per campaignPay the clearing price, not your capPause or re-cap any time

Indicative rates by campaign goal

Ranges reflect recent clearing prices across the network. Your effective rate depends on geography, supply quality, creative performance, and competing bids.

CPM

Brand Awareness

$1.80 – $6.50 CPM

Pay per thousand impressions on premium editorial and native supply. Bid caps and frequency limits keep reach efficient.

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CPC

Website Engagement

$0.12 – $0.45 CPC

Pay only when a reader clicks through. Bids adjust in real time toward the placements driving pageviews and time on site.

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CPC, optimised to CPAMost requested

Lead Generation

$0.30 – $1.20 CPC

Billed on clicks while the auction bids toward your target cost per lead using conversion feedback.

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CPC, optimised to ROAS

Online Purchases

$0.25 – $1.10 CPC

Dynamic bidding values each impression by predicted basket size, so spend follows revenue rather than a flat fee.

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CPC, optimised to CPI

App Promotion

$0.20 – $0.80 CPC

Billed per click across in-app supply, with post-install event modelling steering bids toward valuable users.

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How the auction bills you

  1. 01

    You set the goal and bid strategy

    Choose the outcome, a target CPC or CPM (or let the platform bid automatically), a daily budget, and a spend cap. No contract, no monthly platform fee.

  2. 02

    Every impression goes to auction

    Growth-Vector scores each available impression in real time on predicted click and conversion probability, then bids only what the opportunity is worth to you.

  3. 03

    You pay for delivered performance

    You're charged on clicks (CPC) or delivered impressions (CPM) at the clearing price — usually below your maximum bid — never for unfilled or invalid traffic.

  4. 04

    Bids adapt as data arrives

    Conversion signals feed back within hours, shifting budget toward the publishers, creatives, and audiences hitting your target cost per outcome.

Get a bid strategy for your budget

Tell us your goal, budget range, and market, and we'll return a draft plan with the recommended pricing model, starting bids, and expected cost per outcome.

Request a plan→

Pricing questions

Is there a monthly platform fee?
No. Billing is entirely performance-based — you pay for the clicks or impressions your campaigns actually deliver, at the price set by the auction.
How is my final price decided?
Second-price style clearing: you set a maximum bid, and you're charged only what's needed to win the impression, so effective CPC and CPM usually land below your cap.
Can I switch between CPC and CPM?
Yes. Each campaign picks its own model, and you can change it at any time — awareness goals typically run CPM, while performance goals run CPC.
What's the minimum spend?
There's no minimum contract. Campaigns can launch from $50 a day, and you can pause, cap, or reallocate budget whenever you like.
Do I pay for invalid traffic?
No. Bot, duplicate, and non-viewable activity is filtered before billing, and anything that slips through is credited back to your account.
How and when am I billed?
Spend accrues daily against your account and is invoiced on your billing cycle, with a live spend and pacing view in your dashboard.